---
title: A brand new website!
description: Shayp is glad to announce the launch of our brand new website! After months of hard work, we are very proud to share it with you all.
image: https://www.shayp.com/hubfs/New_website_2022.png
---

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# A brand new website!

A brand new website!

[![Why don't we find International Water Laws regarding consumption in the legislation?](https://www.shayp.com/hubfs/International%20water%20laws.png) ](https://www.shayp.com/blog/why-dont-we-find-international-water-laws-regarding-consumption-in-the-legislation?hsLang=en)

![A brand new website!](https://www.shayp.com/hubfs/New_website_2022.png)

[![Shayp’s solution for smart water management with a smart product](https://www.shayp.com/hubfs/Thumbnail%20-%20Zineddine.00_00_53_20.Still005.jpg) ](https://www.shayp.com/blog/shayps-solution-for-smart-water-management-with-a-smart-product?hsLang=en)

- [Shayp](https://www.shayp.com/blog/tag/shayp)
- [Expansion](https://www.shayp.com/blog/tag/expansion)
- [Smart water](https://www.shayp.com/blog/tag/smart-water)
- [Shayp's team](https://www.shayp.com/blog/tag/shayps-team)
- [Sustainability & ESG Reporting](https://www.shayp.com/blog/tag/sustainability-esg-reporting)

21.01.2022

**Shayp **is glad to announce the **launch **of our [**brand new website**!](https://www.shayp.com/?utm_campaign=blog&utm_source=article%20&utm_medium=website%20&utm_term=new%20website%20&utm_content=eng&hsLang=en) After months of hard work, we are very proud to share it with you all.

**Improved website:**

Our main goal in introducing this **new website** is to provide a** more intuitive user and content friendly experience **that clearly states who we are, what we stand for and what we can achieve for our clients. To this purpose, the website features a** refreshed look**, **improved navigation **and a handful of features that will make the overall experience more **impactful **on desktop, mobile and tablet. This new look finally reflects our professionalism through **simplicity**.

**Website reflecting our identity: **

As our Marketing Manager, Beatriz Cristóbal Lafuente stated, we needed to have a more **recognisable identity**, to be reflected in the look and feel of the website, and differentiate ourselves to be remembered. The new look of **Shayp reflects more our value**: *“blue is the new green in terms of sustainability”*. She also points out the improvement of the technical part, to ensure the match between expectations and content.

Alexander McCormack, the CEO of **Shayp**, precises that the previous logo was too subtle and the branding did not reflect the link of the company with **water**. Actually; *“****Shayp**** was on a mission to change the world and the previous logo was not displaying this”*. We also noticed issues to remembering the name which did not help in the process of brand awareness. “*As we established ourselves we gradually understood how we identify ourselves”.*

If you have any suggestions or feedback, feel free to let us know on social media, through the website or at info@shayp.com.

We hope that you enjoy the **new website** and everything it has to offer! [**Check out our new website.**](https://www.shayp.com/?utm_campaign=blog&utm_source=article%20&utm_medium=website%20&utm_term=new%20website%20&utm_content=eng&hsLang=en)

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